Ensure that all of your strategic messaging is aligned with your business strategy.
Answer questions such as:
- Does my positioning and messaging speak directly to my target markets’ needs?
- Do my products and/ or services speak to your customers’ desired business outcomes?
- Are my business strategy and goals aligned with my digital marketing strategy?
This service includes these major segments of work:
- Strategic messaging & competitive positioning – we help define the most effective messaging versus your competitors.
- Consulting and advisory services – our strategic advisory team helps you put together a digital marketing strategy that can be executed by Mindtap or your team; or some combination of both.
- Knowledge transfer – we teach your team how to fish; or we can fish for/with you.
- Digital marketing strategy – we formulate a strategic plan that is executable by your team or ours.