9 Questions to Ask When Hiring a Digital Marketing Consultancy
September 23, 2021 by Ellen Steinlauf | Marketing

9 Questions to Ask When Hiring a Digital Marketing Consultancy

Is your company prepared to keep up with the ever-changing digital marketing landscape? 2020 will go down as the year that marketing became a priority in the boardroom, with 80% of senior executives admitting that market...

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2021 Trends in Digital Marketing for Financial Services
September 16, 2021 by Ellen Steinlauf | Finance, Financial Services Marketing

2021 Trends in Digital Marketing for Financial Services

Digital marketing for financial services was defined by lightning-fast adjustments in 2020. At the start of the COVID-19 pandemic, there was an accelerated need to engage with customers digitally as remote trading blosso...

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Lacking Digital Marketing Talent? Here's What To Do!
September 8, 2021 by Ellen Steinlauf | Marketing

Lacking Digital Marketing Talent? Here Are Your Choices.

Over the last few years, there’s been a vast increase in demand for digital marketers. In fact, since January 2021, LinkedIn has witnessed a 63% increase in marketing jobs. And, at the same time, 74% of organizations f...

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Building a Digital Marketing Strategy for SaaS-Based Businesses
September 1, 2021 by Ellen Steinlauf | Marketing, Technology

Building a Digital Marketing Strategy for SaaS-Based Businesses

Software-as-a-service (SaaS) solutions account for nearly 75% of all enterprise-software revenues (more than $380 billion). So, it should be no surprise that SaaS has quickly taken over and disrupted large parts of the e...

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